Just as important as seeking the unbiased, expert advice of a mortgage
professional when shopping for a new home, it’s equally as important to
seek out the professional advice of a licensed Realtor.
Why? He or she:
Knows the market. They are local market experts and can provide you insights and detailed
information about a specific neighbourhood.
Offers price guidance. A realtor will help guide sellers to list their homes at the best selling
price and help buyers secure the best price on their purchase.
Helps you negotiate. Your agent can do more than just negotiate price and assist you with
the purchase agreement. They can get you the best terms and conditions to protect you.
From advice about home inspections, who to contact to get a mortgage, to information about
home insurance, Realtors are experts who are there to ensure you are well-informed before
making decisions about the property.
Professional referrals (not networking). Real estate agents come equipped with a pre-screened list of the best professionals to use on your transaction. Have your own? Great!
Need someone who is tried and tested? Ask your Realtor.
Markets your property to other real estate agents and the public. Over 50% of real estate
sales are co-operative sales; meaning a real estate agent other than yours brings in the
buyer. Your agent acts as the marketing coordinator, disbursing information about your
property to other real estate agents through a Multiple Listing Service or other co-operative
marketing networks, open houses for agents, etc.
Cost: Realtors typically get paid by the seller of the property whether it be an individual or
developer.
If you’re a buyer, all the more reason to leverage a Realtor - their services are
free. When you're selling your property, make sure to speak with
your Realtor about selling
the property and them helping you buy the next one. If you're using them on both
transactions, you might get a break on their fee.
I can help you find your Realtor.
If you do not have a Realtor and are looking to purchase or sell a home, I would be happy
to recommend one. Mortgage brokers and Realtors often work together to ensure the
best service for you!